Speaking on conference panels

When people in the audience see you speaking on a panel, they look up to you. Who is the one up there doing what they wish they could do? You. And so in the future when you go to sell your product to them, they don’t see you as a vendor, they see you as an expert and they want some of your juice.

And here’s a cool little tip: Getting that invite to speak on a panel is often amazingly easy. Conference organizers often struggle to fill their panels and eagerly extend invites to those willing to speak.

In fact, if you have something to say, the chance of getting that invitation is well over 50%, and if you could get a conversion factor like that, you’d be a fool not to take it, wouldn’t you?

In this video, a client of mine, Ebru Demirel, begins to go into the benefits that her company gets when she accepts one of the panel invitations:

(by the way, Ebru is also a subscriber to this newsletter, so hi Ebru!)

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