When you list things, put the most important thing first. Don’t save the best for last:
–Most important thing
–Second most important thing
–Third most important thing
–Fourth most important thing
Someone in your audience might get called away, your boss in the back of that taxi might get a call from her child’s school, or maybe the projector bulb blows up in the middle of point #3.
If any sort of interruption happens, you want to make sure the most important thing already got covered.
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