Why does this work?

Think of when you were a kid.

Who do you trust when you are a kid?

Probably your mom and dad.

What are your mom and dad often doing?

Telling you a story.

What do a lot of stories begin with?

A time shift phrase.

So you see, humans have been trained since birth that when they hear a time shift phrase, a story is coming, and it’s time to let the oxytocin flow.

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